IG Photo/Video Converter
Convert any file into an Instagram-compatible format.
Upload a photo or video
Convert HEIC, PNG, WebP, MOV, and WebM files into formats Instagram accepts.
Take a HEIC photo off your iPhone, a MOV from a mirrorless camera, or a WebM screen recording, and convert it into the JPG / MP4 / H.264 flavors Instagram actually accepts without errors.
What Reels creators use it for
- Convert HEIC photos to JPG before posting to your feed
- Convert a MOV clip from your camera to MP4 for a Reel
- Fix a video that Instagram rejects with 'unsupported format'
Why this matters
Instagram silently refuses or mangles a handful of common camera formats. Converting first to spec-compliant 1080×1920 H.264 MP4 (for video) or sRGB JPG (for photos) eliminates the 'why won't this post' problem.
How to use it
- 1
Upload your photo or video.
- 2
Pick the target format (we pre-select what Instagram prefers).
- 3
Download the converted file.
FAQ
What format does Instagram actually want for Reels?
H.264 MP4, 1080×1920, 30 fps, AAC audio. See the Reels Size & Format Cheat Sheet for the full table.